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Tag: Positioning
Brand Strategy
,
Positioning
Building reputation for Hong Kong’s construction industry through an integrated PR approach
Construction Industry Council
Consumer
,
Positioning
Strengthening brand positioning through industry leadership and consumer education
McDonald's Hong Kong
Hospitality
,
Positioning
Building awareness for a hospitality group’s luxury restaurants and bars through thought leadership and media engagement
Marriott International
Brand Strategy
,
Positioning
HKFWS: Introducing a new brand campaign for an NGO in Hong Kong through internal and external communications
Hong Kong Family Welfare Society
F&B
,
Positioning
Lai Sun Dining: Maintaining momentum for a restaurant group during the COVID-19 pandemic through media relations and influencer marketing
Lai Sun Dining
Education
,
Hong Kong
,
Positioning
Introducing a new music school to the Hong Kong market through integrated PR
Aureus Academy
China
,
Positioning
,
Thought Leadership
Leading the future of workplace conversation for a global workspace provider by building thought leadership in Mainland China
IWG
Brand Strategy
,
Hong Kong
,
Positioning
,
Travel & Tourism
Unveiling a new hospitality brand identity through integrated PR in Greater China
Nina Hospitality
Consumer
,
Health & Wellness
,
Positioning
,
Tech
Positioning new technology with thought leadership
AURABEAT
Consumer
,
Health & Wellness
,
Launch Strategy
,
Positioning
Introducing an international teledentistry brand to Hong Kong thorugh integrated PR solutions
SmileDirectClub
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