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Tag: Consumer
Consumer
,
Positioning
Reinvigorating Rituals: How the brand used themed storytelling to amplify its local presence
Rituals
Consumer
,
Positioning
Strengthening brand positioning through industry leadership and consumer education
McDonald's Hong Kong
Consumer
,
Launch Strategy
Creating excitement for a new oat milk brand through an integrated PR campaign
OATSIDE
Consumer
,
Events
Generating awareness for luxury European F&B brands in the Singapore market
Marennes Oléron Oyster Quality Group & Chablis Wines
Consumer
,
F&B
Rémy Cointreau: Demonstrating F&B product excellence and market commitment at the inaugural China International Consumer Products Expo (CICPE)
Rémy Cointreau
Consumer
,
Health & Wellness
,
Positioning
,
Tech
Positioning new technology with thought leadership
AURABEAT
Consumer
,
Health & Wellness
,
Launch Strategy
,
Positioning
Introducing an international teledentistry brand to Hong Kong thorugh integrated PR solutions
SmileDirectClub
China
,
Consumer
,
Digital Marketing
Introducing a new healthcare brand to Chinese consumers via WeChat
Hydrodol
Consumer
,
Launch Strategy
,
Positioning
Launching a cultural-retail destination through narrative-driven media and influencer engagement
K11 MUSEA – SILICON VALLEY OF CULTURE
Brand Strategy
,
Consumer
Establishing a luxury fashion brand in the Hong Kong market
Tsuchiya kaban
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