With over 25 years of experience across Hong Kong, North America and EMEA, Stephen is a widely respected industry leader who has developed integrated communications strategies for some of the biggest consumer brands in the world. Having held executive positions both in-house and agency-side, Stephen has a keen understanding of the business side of the communications industry, which informs his solutions-oriented approach and successful track record of driving growth across industry and sector.
Stephen is a naturally creative and curious professional who always brings exciting ideas to the table. At Sinclair, he provides leadership and strategic oversight of Sinclair’s growing operations in the region.
Stephen studied communications at the University of San Francisco, is an expert communicator in his native English, and is learning Cantonese.
I find my inspiration from… “My daughters, especially the way they think so freely without preconceptions. I try to model this every day.”
My guilty pleasure is… “Having my coffee beans shipped in from New York City. Caffeine and memories all in one cup!”
The best campaign I have worked on is… “The launch of Steinway & Sons’ Spirio. It brought together my luxury experience and passion for the arts in a way that one rarely experiences.”
As the COVID-19 crisis continues to impact economies worldwide, many companies have taken extraordinary steps to protect their financial and physical assets. But when a significant portion of the workforce is working remotely to comply with governmental guidelines, one asset, perhaps the most important, is often overlooked and left in jeopardy—talent.
Brand Purpose is a hot topic of conversation these days, but what is it exactly and why is it important to a successful brand strategy? A powerful brand purpose is the guiding star for how a company intends to change the world for the better. It justifies a company’s existence beyond acting purely as a […]