Kevin Lam - Sinclair

Kevin Lam

Executive Director

Kevin heads up Sinclair’s China operations, working between Hong Kong, Shanghai and Beijing. A razor-sharp PR strategist, ideas man and a former journalist, Kevin possesses an amazing knack for finding the story. Having written for leading newspapers, journals and glossies, he also knows what makes the media tick. He values the power of teamwork, and has established himself as a performer who delivers results. His collaborative approach leads to long-lasting client partnerships, earning him respect from colleagues and resulting in a powerful regional network of influence.

Kevin’s edge when leading a strategic, integrated campaign is his outcome-oriented mindset. Kevin prides himself on providing thoroughly integrated solutions to clients, with consistent messaging across earned, owned and shared channels. He believes that with a clear call-to-action, integrated public relations can launch, sustain and continually evolve brands. Kevin’s holistic skillset and knowledge base are reflected in his work with leading international brands, publicly listed companies, corporates, government organisations and start-ups.

Kevin joined Sinclair in 2012 and has grown his career alongside the success of the agency. As a valued member of the agency’s leadership team, Kevin leads Integrated PR strategy develop for key clients and takes lead on the growth of Sinclair’s China operations.

A Hong Kong native, Kevin earned a degree in Sociology from Chinese University of Hong Kong, and is fluent in Cantonese, Mandarin and English.

Awards and accreditations

  • PR Star – PR Award 2015
  • PR Star Finalist – PR Award 2014
  • Member, Public Relations Society of China 2017
  • Ambassador, Council of Public Relations Firms of Hong Kong 2017
  • Board, Council of Public Relations Firms of Hong Kong 2016
  • Mumbrella Asia Awards Judging Panel 2017 & 2016
  • The Asia Pacific Chinese Public Relations Awards and Convention Panelist

I am curious about… “How to be a better man”

In the office, I’m known for… “Being handsome”

If I had a superpower, it would be…. “No need to sleep”


Greater Bay Area: The opportunity and challenge for Hong Kong public relations consultants

How is the Greater Bay Area initiative changing the game for Hong Kong’s public relations professionals? Kevin Lam shares his thoughts.

Kevin Lam - Sinclair Kevin Lam · 21 Mar 2019
We influence the story

We influence the story

Along with a flair for media and influencer engagement, we have a passion for building market relevant brand narratives. This is how we influence the story.

Kevin Lam - Sinclair Kevin Lam · 20 Oct 2017
We influence across industry

We influence across industries

At Sinclair, our expert team of strategists work across industry with one goal in mind: to create business impact through persuasive storytelling.

Kevin Lam - Sinclair Kevin Lam · 12 Oct 2017
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