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16 Oct 2018

WWF Sustainable Seafood Week returns to Hong Kong this November

WWF Hong Kong Sustainable Seafood Week - featured image

Tours of local sustainable fish farms and a pop-up market in Kwun Tong featuring local sustainable seafood are highlights of WWF Hong Kong’s third Sustainable Seafood Week, to be held 10-18 November and funded by the Environment Bureau’s Sustainable Development Fund. Throughout the week, dining outlets citywide will offer Ocean Friendly Menus, retailers will promote sustainable seafood products, and two major school caterers will offer sustainable seafood choices to more than half of the primary schools in Hong Kong.

“Sustainable Seafood Week is dedicated to creating positive change for our oceans, with WWF working alongside the seafood industry to support businesses in implementing transparent and responsible supply chains, while using sustainable fisheries,” says Gloria Lai, WWF Hong Kong’s Senior Programme Officer. “Our choices as a community have far-reaching impacts on the environment; it is time we build greater awareness about the importance of sustainable seafood.”

Hong Kong is the second-largest per capita consumer of seafood in Asia, with each person consuming an average of 65.5kg of seafood each year. WWF Hong Kong’s goals of doubling the amount of sustainable seafood available in the city is a large-scale programme targeting public and business sectors. Individuals, schools, corporations, retailers, hotels, and restaurants are invited to take the sustainable seafood pledge via wwf.org.hk/ssw.

Sustainable Seafood Week 2018 will encompass three key events:

The Savour Local Flavours Market (9-11 November)
The Savour Local Flavours Market, which runs from 9-11 November at Kwun Tong Promenade, will reimagine the best of local flavours using sustainable seafood, where visitors can try Hong Kong-style fish balls, locally-farmed pompano, indoor-farmed giant grouper and tuna wonton. Sustainability will be a consistent theme throughout the market, with recycled materials being used to build the environment for families to enjoy, and reusable containers available for visitors to redeem food and beverages at the Solar Café. As well as the chance to purchase eco-friendly, ocean-themed products, visitors can immerse themselves in a ‘ghost net’-themed virtual reality exhibition for an undersea experience.

WWF Hong Kong Sustainable Seafood Week Aquaculture Tours
Aquaculture Tours will give visitors a first-hand look into the Hong Kong seafood trade.

Aquaculture Tours (17-18, 24-25 November)
Hong Kong’s heritage is deeply rooted in its surrounding waters. A new addition to Sustainable Seafood Week this year is a series of immersive Aquculture Tours, which will include tours of local fish farms and a wholesale fish market, offering a glimpse into the lifestyle of local fishermen and a first-hand look at how the local landscape has evolved over the years. Each tour will include a sustainable seafood lunch.

Sustainable Seafood Week’s Ocean Friendly Menus (10-18 November)
This year over 30 hotels, more than 300 restaurants and 5 supermarket brands throughout Hong Kong will take part in Sustainable Seafood Week. Venues including Fishsteria, Hong Kong Ocean Park, Marriott Hotel, The Banqueting House, Café de Coral, Wellcome and AEON Stores will offer Ocean Friendly Menus, with dishes and recipes featuring purely sustainable seafood, while LH Group (The Banqueting House and China Hall), IKEA, Super Super Congee & Noodle and Ocean Empire will plate up specially created local-style dishes exclusively for Sustainable Seafood Week. Diners can make reservations with some of the participating restaurants through OpenRice.

For more information on Sustainable Seafood Week and a full list of participating venues, please see the official website.

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