KEF, the world-leading audio brand known for its commitment to ‘acoustic excellence,’ is once again pushing the boundaries of sound with the launch of the KEF LS60 Wireless Lotus Edition. This collaborative effort between KEF and Lotus, two iconic British brands, is born from their shared commitment to engineering brilliance and innovative design.
KEF and Lotus share a passion for creating exhilarating experiences. This partnership, which began with the introduction of pristine sound within the Lotus Emira sportscar and the Lotus Eletre Hyper-SUV, now extends to the home audio realm with the LS60 Wireless Lotus Edition. Inspired by one of Lotus’ heritage colours, British Racing Green, this slim and contemporary speaker system effortlessly blends style with substance.
Speaking on the new addition to KEF’s distinctive sound sphere, Grace Lo, President and Head of Global Marketing at KEF, said, “We are continually innovating and making breakthroughs in design to produce best-in-class audio products which deliver the very best experiences – a vision and philosophy which KEF and Lotus both share. Together, we have been working closely to deepen our partnership, which has previously seen the two British iconic brands create an extraordinary in-car audio experience for Lotus users. This now will be extended from cars into homes with a series of co-branded KEF x Lotus home audio products, starting with the LS60 Wireless Lotus Edition – a new milestone in our enduring partnership.”
The LS60 Wireless Lotus Edition is the world’s first Single Apparent Source wireless system, featuring a specially designed 12th Generation Uni-Q driver array, award-winning Metamaterial Absorption Technology (MAT™), revolutionary Uni-Core bass drivers, and more. This unique configuration delivers pure, impactful sound, with minimal distortion and maximised bass performance in a single unit.
This sleek speaker system boasts an advanced touch interface on its cabinet, allowing for a seamless listening experience. Supported by the forward-thinking W2 wireless platform and a variety of wired inputs, it offers out-of-the-box wireless compatibility and effortless connectivity to your favourite music sources.
The KEF LS60 Wireless Lotus Edition will be available for purchase at KEF Music Studio in Harbour City, KEF Music Gallery in Central, and online from 27 July 2023, priced at HKD62,800. Experience the power of exceptional sound by booking a demo through the KEF website.
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