10 Feb 2021

Carbo Yu named in Women to Watch Greater China 2021 list

We are thrilled to announce that Sinclair Regional Director, Carbo Yu, has been named in Campaign Asia’s inaugural Women to Watch Greater China 2021 list. Just like the organisations APAC Women to Watch feature, the Women to Watch Greater China edition seeks to identify women who have inspirational stories, strong business achievements and a passion for helping to drive the industry forward. Selected from a pool of nominees from across the region, Carbo is recognised alongside 19 other successful female talents who are making their mark in marketing and communications across Greater China. 

Speaking of her achievement, Carbo shares: “I am honoured to feature on Campaign Asia’s Women to Watch Greater China list for 2021. Last year was extremely challenging for everyone, so to be starting 2021 on such a positive note, means the world to me. I look forward to continuously growing, learning, leading, and sharing my knowledge with my colleagues, whilst supporting Sinclair in being the best integrated communications agency to work for and to partner with in the APAC region.” 

Sinclair Founder and CEO Kiri Sinclair said: “Carbo joined Sinclair as a Director in 2017. In her first year, she transformed the agency’s business operations by implementing robust processes to streamline operations. Reflecting this invaluable contribution, she was promoted to Regional Director in 2020. To achieve our growth objectives we needed a leader with Carbo’s qualities, skills and mindset. Her analytical mind is accompanied with an ultra-human approach to managing talent and client servicing skills we can all learn from. These traits in combination have made her the leading force of our growth over the past year, and her place on this list could not be more deserved.” 

 Sinclair COO Stephen Millikin added: “Carbo is amongst the few leaders who not only understands how to direct a business, but also intuitively knows how to inspire a team to put their best work forward. Carbo leads by example, demonstrating to others that drive, success, empathy and understanding are not mutually exclusive.” 

We are so proud of Carbo and everything she has achieved. Find out more about Campaign Asia’s Women to Watch Greater China 2021 list here: https://www.campaignasia.com/article/women-to-watch-greater-china-2021/466351 

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