PR Senior Account Manager (Consumer) – Shanghai

Hong Kong, Full-Time, 8 May 2019

As a Senior Manager – Consumer, you take leadership of client accounts driving strategy development and creative thinking to ensure exceptional work.  You take full responsibility for the day to day running of client accounts, proactively leading the account team to drive client projects and deliver results.  You own front-line client relationships, provide strategic and tactical advice, and are responsible for the implementation of integrated communications solutions. You ensure relevant and accurate content is crafted for media and digital channels and oversee contact with media and influencers. You are expected to grow the agency through developing new business leads and driving the proposal process.

Responsibilities

  • Devise, plan and execute integrated PR strategies for brands
  • Craft impactful messaging for press releases, social media and marketing
  • Develop client timelines and manage expectations
  • Proactively engage media and influencers
  • Handle media enquiries and photo shoots
  • Manage PR and marketing events
  • Social media content and platform management
  • Brand monitoring, analysis and reporting
  • Build media network and  business development leads

Requirements

  • 10+ years of PR experience or relevant industry experience
  • Bachelor’s degree, or above, in communications, journalism or related field
  • Native English or Chinese speaker with excellent oral and written communication skills
  • Strong networking, communication and presentation skills
  • Established media and KOL contacts would be an advantage
  • Proficient in MS Office &  Chinese typing
  • Proactive, creative, enthusiastic team player
  • High attention to details and accuracy
  • Experience in social media management

Please send your cover letter and CV with expected salary by clicking “Apply Now”.

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We look forward to starting a conversation with you.

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