Holly Chan shares memorable moments and highlights from PR in 2016, as well as some valuable lessons she’ll be taking to 2017
Kevin Lam discusses how PR professionals can leverage native advertising in content-led campaigns, and why they should
The goalposts have shifted when we think about outcomes and KPIs. Kevin Lam discusses
The business landscape is ever-changing, and with it the way we consume messages through the media and digital sphere. Kiri Sinclair, Founder and Managing Director of Sinclair, looks at the top trends on the PR agenda for 2016.