With diverse cultures, languages, and consumer behaviours, Asia presents unique opportunities and challenges for brands seeking to leverage the power of influencers. Explore the top eight influencer engagement trends that are shaping the landscape of influencer marketing today.
With so many companies focused on proudly showcasing their commitment to Diversity, Equality and Inclusion (DEI) externally, there’s one audience that holds unparalleled potential for driving growth and success: our own employees.
From evergreen strategies to dynamic design, Sinclair’s content leads share their insights on how to unlock creative content for powerful results.
Discover how AI can enhance PR work (within its limitations). Embrace this tech to optimise your time and resources as a PR professional.
This International Women’s Day, our Founder and CEO Kiri Sinclair reflects on the importance of fostering a workplace culture that truly values diversity, equality and inclusion.
Sinclair’s team of expert consultants share some insightful industry trends to look out for as we fast forward into 2023.
We delve into the reasons why, in 2023, organisations should be utilising brand audits to optimise marketing strategies and realise growth.
Promoting diversity, equality and inclusion in the workplace is crucial. But how do you it? Moreover, how do you even begin the conversation?
A deep dive in to how brands in China can demonstrate their commitments to ESG and implement into their marketing strategy and communications.
RED is one of China’s foremost fashion and luxury shopping social media platforms. The rapidly growing platform provides great opportunities for global and local brands to increase their awareness in China. How can brands build and increase engagement to win on RED?