业务范围

Sinclair是一家结合公关、社交媒体及体验式宣传的独立公司,多年来屡获殊荣。我们的工作横跨多个范畴,目标始终如一 — 透过引人入胜的品牌故事,为客户创造业务上的突破。我们对于品牌沟通的基本理念是要创造价值、启发行动、改变想法及建立信誉。我们拥有策略专家团队,为客户量身打造完美无瑕的综合公关项目,确保品牌能够引起回想。

公共关系

我们为客户与媒体建立良好关系,从而为客户建立品牌声誉,加强品牌与受众之间的关联性和信心。

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社交媒体

我们为客户创作引人入胜的内容,建立专属社群,透过加强社交媒体影响力和共享性,为品牌建立价值。

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市场营销

我们透过原创而具前瞻性的体验式活动,提高受众参与度,扩大品牌「说故事」的影响力,从而获得受众关注。

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数字平台

我们为客户於数码平台上订制宣传策略,吸引和鼓励受众参与,并以为客户的业务增值为目标。

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PR

公共关系

  • 开展公关策略
  • 新闻中心
  • 媒体角度
  • 叙事发展
  • 与媒体与博主沟通
  • 专题故事
  • 工具资料夹/媒体资料夹
  • 新闻稿
  • 风险部署
  • 危机处理
  • 新闻发布会
  • 媒体活动
  • 媒体观摩团
  • 媒体培训
  • 媒体监测
Digital

数字平台

  • 战略与见解
  • 付费搜索和媒体
  • 优化搜索引擎
  • 内容管理
  • 展示广告
  • 中国互联网营销
  • 网络开发与分析
  • 电子商务营销
  • 邮件营销
  • 移动装置宣传战略
  • 数字客户关系管理
  • 综合宣传活动
  • Chatbot策略
Social

社交媒体

  • 见解与规划
  • 内容创作
  • 内容刊登安排及规划
  • 社交平台监测
  • 社交平台广告
  • 与意见领袖合作
  • 创新O2O计划
  • 分析与报告
Marketing

市场营销

  • 与具号召力人士合作
  • 创新宣传计划
  • 合作活动/跨品牌合作
  • 企业社会责任
  • 品牌合作
  • 企业通讯
  • 客户关系管理
  • 品牌分析
  • 申请奖项
  • 贸易通讯
  • 持份者关系
  • 市场调查
  • 通讯、电子邮件直销和博客
  • 活动 - 发布会、展览、街头活动、路演宣传

客户总览

奖项与殊荣

PR Awards Asia 2018

Campaign Asia PR Asia Awards 2018

Greater China PR Consultancy of the Year
PR Agency Head of the Year: Kiri Sinclair
Young PR Professional of the Year (Agency): Rosanna Herries

Mumbrella Asia Awards 2017

Mumbrella Asia Awards 2017

Under-30 Achiever of the Year: Holly Chan

Marketing Magazine PR Awards 2017

Marketing Magazine PR Awards 2017

Gold: Best Engagement – Mass Community (Swire Properties)
Silver: Campaign of the Year (Singapore Tourism Board)
Silver: Most Effective PR Campaign (Hong Kong Art Gallery Association)
Bronze: Best PR Campaign – Public Awareness (Swire Properties)
Bronze: Best PR Campaign – Public Services (Hong Kong Art Gallery Association)
Bronze: Best PR-Led Integrated Communications (Singapore Tourism Board)
Rising Star: Holly Chan

Mumbrella Asia Awards 2017

Winner: Social Media Influencer of the Year (South Australia Tourism Commission)

Asia Pacific Stevie Awards 2017

Silver: Award for Innovation in the Use of Celebrities or Public Figures (South Australia Tourism Commission)
Bronze: Award for Innovation in the Use of Video (Singapore Tourism Board)

Gold Standard Awards 2016

The Gold Standard Awards 2016

Winner: Consultancy of the Year – In Country (Sinclair)

Marketing Magazine’s Marketing Excellence Awards 2016

Bronze: Excellence in Travel and Hospitality Marketing (South Australian Tourism Commission)
Bronze: Excellence in Event Marketing (Art Central)

PR Awards 2016

Marketing Magazine PR Awards 2016

Gold: Best Experiential PR Campaign (Taste of Hong Kong)
Silver: Best PR Campaign – Consumer (Singapore Tourism Board)
Silver: Most Effective PR Campaign (Event Horizon for British Council)
Silver: Best PR-Led Integrated Communications (Taste of Hong Kong)
Silver: Best Influencers Strategy (South Australian Tourism Commission)
Silver: Best Use of Budget (Regina Miracle)
Bronze: Best PR Campaign – Lifestyle (Tourism Australia)
Bronze: Best PR Campaign – Public Awareness (Event Horizon for British Council)

Asia-Pacific Excellence Awards 2016

Winner: Travel and Tourism (Singapore Tourism Board)

Asia Pacific Stevie Awards 2016

Silver: Communications or PR Campaign/Program of the Year – Art & Entertainment (Event Horizon for British Council)
Bronze: Communications or PR Campaign/Program of the Year – Art & Entertainment (Art Central)

Mumbrella Asia Awards 2016

Winner: Mumbrella Award for Bravery (Event Horizon for British Council)

Marketing Magazine’s Marketing Excellence Awards 2015

Silver: Excellence in Public Relations (Expedia.com.hk)

Marketing Magazine PR Awards 2015

Gold: Best PR Led Integrated Campaign (Art Central)
Bronze: Most Effective PR Campaign (Art Central)

PR Awards 2014

Marketing Magazine PR Awards 2014

Gold: Best PR-Led Integrated Campaign (Singapore Tourism Board)
Silver: Best F&B Campaign (JIA Group)

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