Sai has a flair for making great ideas come to life. Personable and bubbly, she has over seven years of experience in the marketing and communications industry. A core member of the Sinclair team, Sai joined the agency in 2012 and has since worked across key corporate, consumer, and lifestyle accounts, with the goal of creating communications value for clients.
Sai personifies the idea of grace under fire. She has proven her abilities in not just moments of calm but in planning, developing and implementing crisis communications strategies. Solutions-focused and multi-skilled across the integrated PR spectrum, she applies a composed approach to everything she does.
Taiwan-born and Hong Kong-raised, Sai has a marketing degree from Lancaster University. She is fluent in English and Hindi and proficient in French and Cantonese.
If I had a superpower, it would be… “Flight. With friends around the world, and a very long bucket list of places to visit, this would totally help save on airfares and allow for easy weekend getaways!”
I find my inspiration from… “The outdoors. I like to lose myself in time, listen to the birds chirp and watch the sunrise from the top of a mountain.”
The advice I would give to someone thinking about working in PR is… “Be a sponge. But this goes for any new job, for that matter. Learn about and from your environment, company culture, colleagues and clients. In PR, you definitely learn something new every day.”
There’s no better way to tell a story than with effective imagery. Sai Roshini Daswani shares her insight into the power of visual content.
As social media monitoring tools become more sophisticated, Sai Roshini Daswani recommends her six favourite – and free – apps that you can use to get started